The End Hunger Campaign
80% of what is needed is already in place
The End Hunger Campaign was launched in November 2011 by Foodbank SA, with the aim of developing a whole-of-community approach to tackle the issue of food insecurity in South Australia. We believe that such an audacious goal could be achievable because in Australia:
- we produce twice the quantity of food that we eat
- farmers reject about 10% of their fruit and vegetable crops because they are not perfect for market (while being perfectly good to eat), and this is available at low cost
- there is significant effort being put in by many welfare and community groups to alleviate hunger
- and lastly, Foodbank's procurement and logistics expertise provides the welfare sector with a logistics hub capable of coordinating the distribution effort required.
In summary, the problem of ending hunger is therefore not whether there is enough good food, nor whether there are enough groups working to alleviate the problem. It is one of effective and efficient distribution of good food using Foodbank SA's operational and logistics expertise and the expansion of its capacity to reach those in need.
This is a whole-of-community endeavour, a long term campaign, and its success will depend on the combined efforts of all involved, including the current welfare sector, government departments working in these areas, and corporate Australia and the public for their support.
"The wrong approach is to expect government to solve on its own this problem: I think government, corporations, community-based organisations and individuals all have to work together to solve what is a complex problem" - Patricia Faulkner AO, SACOSS Cost of Living Summit 2012.
Highlighting this collaborative approach are two new programs that we have introduced in 2013: The Community Foodbank Bowden and the new 'Everyday Hamper' program in partnership with QBE.
We have been overwhelmed with the support we have recieved from many significant organisations who share our belief that the issue of hunger in South Australia is a solvable problem. Particular thanks must go to the following - The Port Adelaide Football Club, The Government of South Australia, QBE, SA Power Networks, Northpoint Toyota, The Australian Hotels Association (SA), The Morialta Trust, The CMV Group, The CMV Staff Foundation, The Advertiser Sunday Mail Foundation, The Lions Club of Richmond, Barry Maney and Family, Barry Maney Ford, TOLL, Freemasons Foundation SA & NT, Community Benefit SA, Coles, Adelaide Signs, BMD Brands, VISY, Bowden Printing and Bendigo Bank.